SHAPING THE WINE PROFESSIONALS OF TOMORROW

The Wine Business Academy of Consorzio Italia del Vino is the meeting point between talent, business, and international vision. It is a project designed to train a new generation of professionals ready to lead the evolution of the wine industry.

At its core is the Wine Business Program, developed in partnership with Luiss Business School: an intensive pathway that combines managerial training, hands-on experience, and direct engagement with some of Italy’s most important wine companies.

EDUCATION THAT LEADS TO CAREERS

More than just theory: a practical experience designed alongside companies. The program is built around the real needs of the industry and prepares professionals capable of navigating business, international markets, and innovation with confidence.

A true career accelerator, providing participants with the tools, network, and opportunities needed to enter the wine industry as key players.

AN IMMERSIVE JOURNEY INTO THE WINE BUSINESS

The program combines three key elements:

CLASSROOM LEARNING

An intensive curriculum covering: Marketing and Branding, Export and Global Markets, Finance and Control, Strategy and Operations, Digital Innovation, Sustainability, Artificial Intelligence.

WORKSHOPS & SKILL DEVELOPMENT

Hands-on activities, simulations, and project work designed to develop essential soft skills, including: Leadership, Communication, Problem Solving, Decision-Making.

COMPANY INTERNSHIPS

An internship period within the Consortium’s member companies and partners, allowing participants to experience the wine business firsthand and transform knowledge into real-world expertise.

FROM LEARNING TO EMPLOYMENT

Throughout the program, students work on practical projects related to real industry challenges, including internationalization, market positioning, marketing, and business development.

The result? Highly qualified professionals and, in many cases, a first step into the workforce through direct engagement with partner companies.

A UNIQUE NETWORK IN THE ITALIAN LANDSCAPE

Joining the Wine Business Academy means gaining access to an ecosystem of leading companies, professors, experts, and industry professionals.

A network that supports talent throughout their growth journey in the wine world and creates valuable connections.

LOOKING TO THE FUTURE, TOGETHER

Investing in young people means investing in the future of Italian wine. Through the Wine Business Academy, the Italia del Vino Consortium develops skills, creates opportunities, and helps make the sector increasingly competitive on a global scale.

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