Unconventional by nature.












Diesel Farm is the private estate of Renzo Rosso, founder of the Diesel brand, nestled among the rolling hills of Marostica in the province of Vicenza, Italy. Established in 1994, the estate embodies a vision of sustainable, authentic, and forward-thinking agriculture, where nature and design exist in perfect harmony.
Spanning over 100 hectares of protected private land, Diesel Farm is home to vineyards, olive groves, and woodlands, all cultivated with deep respect for the environment and the natural rhythms of the seasons. The estate preserves a unique ecosystem where biodiversity and sustainability are at the heart of every decision.
Production is intentionally limited and artisanal. Each wine is crafted from carefully selected grapes and vinified through a thoughtful balance of traditional winemaking techniques and continuous experimentation. Every bottle captures the essence of this distinctive terroir while reflecting the bold, unconventional spirit that defines the Diesel universe—independence, creativity, passion, and the pursuit of excellence beyond convention.
More than a winery, Diesel Farm is a place with a soul: a destination where agriculture, craftsmanship, and vision come together to create authentic experiences for those who appreciate provenance, individuality, and the courage to be different.
Mission
To craft authentic, sustainable wines that embody Diesel’s free-spirited identity, bringing together nature, craftsmanship, and innovation to express the unique character of the Marostica hills in bold and unconventional ways.
Vision
To become an icon of contemporary winemaking, where nature, creativity, and a rebellious spirit come together to inspire a globally recognized model of sustainable agriculture and Italian excellence.
Values
Authenticity: Our wines are born from a genuine connection to the land and a passion for artisanal craftsmanship.
Sustainability: We cultivate with respect for nature, biodiversity, and the people who care for the land.
Excellence: An uncompromising commitment to quality, precision, and attention to detail at every stage of production.